What’s the first thing you think more than 47% of the people do immediately after waking up? The answer is – they check their mobiles. They open various social media applications to gather overnight updates. While some restrict themselves to view the recent updates, many even announce that they are now awake. That’s the amount of influence social media has brought in our lives. For any marketer who’s on the hunt for a new set of diversified audience belonging to any region, community, age etc., social media is the place to be. How SMM Empowers Your Business to Meet Your Marketing Goals? There’s no denying the fact that most of the purchases today are carried out digitally. An AI bot and a programmed interface can easily take care of the proceedings. However, it’s seen that without the human touch, the response just isn’t there. In social media marketing (SMM), you post a wide variety of content that may include images, videos, infographics and plenty more to addr